The Straits Times | How Boryeong Mud Festival in Korea attracts millions

Published on 8 Aug 2026 9:00:57 PM

Why are two million visitors rolling around in mud every year? In this episode of Nine2Twelve, Jon Cancio discovers how the small South Korean coastal city of Boryeong turned the local mud into one of the world's biggest festivals, while uncovering the surprising skincare benefits that made it famous.

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